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von der Heide

Founder & Chief Commercial Officer

Parcel Perform


Interested in:

Becoming a board member, Becoming a speaker at an industry event, Joining a jury in industry awards

About her:

Dana is the Founder and Chief Commercial Officer of Parcel Perform, the leading carrier-independent delivery experience platform for e-commerce merchants and their end-customers covering 700+ logistics carriers worldwide. Before founding Parcel Perform, the German-born entrepreneur and e-commerce logistics enthusiast gained her industry knowledge while being in global strategy and regional business development roles for international logistics companies in Europe and Asia. As an enthusiast of the international startup scene, she is now based in Berlin and shuttles between Parcel Perform’s offices in Singapore, Berlin, and Vietnam. Dana is also co-hosting the logistics podcast series ‘The Logistics Tribe’ and advisory board member of the german logistics association (BVL - Bundesvereinigung Logistik).

Her expertise:

8 to 15 years

Management & leadership, Sales & commercial, Communication & marketing, Human resources, Learning & development, Digital transformation & IT, Online platforms, Data sharing, e-Commerce, Diversity & inclusion

The perspective(s) she brings:

IT solution provider, Industry

The language(s) she speaks:


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German, English

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